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More from ~Mykola31

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July 17, 2007
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:iconmykola31:
Okay, to cut a long story short, this is a part of an ad campaign pitch to Puma I was doing in January 2007.

The campaign was supposed to be centered around Puma's classic Suede/Clyde sneakers, hip hop culture (Clydes are considered by many as the first 'fly' sneaker), and New York City (where Clyde helped the Knicks win their first NBA championship in 1970).

It also had to have this back to the roots, DIY kind of vibe, with none of the new school design bells and whistles like brushes/collages/intricate vectors etc.

Unfortunately, the whole thing never came to life, so I'm just publishing it as part of my portfolio now.

And if you didn't guess it yet, the NYC photography is done by the magnificently fantabulous Katie aka *rakastajatar Go show her some love NOW :)

The Clyde ads seem probably the simplest of all 3 series, but this simple, marker doodle and quick sprayed throwdown style was actually so damn hard to pull off in digital media. Took a lot of time making it look legit :).

Also, as you can see, each pic in the Clyde series is based on a lyric from some rap classic.
This one is based on a line from Can You Feel It? by my favorites, Fat Boys :).

Hope y'all dig it.
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:iconrakastajatar:
~rakastajatar Sep 19, 2007  Professional Photographer
OHHH!!!!!

this reminds me of these guys!

[link]

--
life is grand:take a picture
=DailyDeviants Head of Photography
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:iconmykola31:
~Mykola31 Sep 19, 2007
hahaha owell actually both pics were inspired by the same rap group.. the Fat Boys..

good eye!

--
Going stoopid since 1985.
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:iconrakastajatar:
~rakastajatar Sep 19, 2007  Professional Photographer
:D

I know your stuff

--
life is grand:take a picture
=DailyDeviants Head of Photography
Reply
:icondarembelics:
~DaRembelics Jul 20, 2007
Can you feel the shoe, or the eyes looking at it?

-Alexion

--
Whenever you are asked if you can do a job, tell'em, "Certainly, I can!" Then get busy and find out how to do it. -T. Roosevelt.
"Use your intelligence guided by experiance". -Nero Wolfe, (Rex Stout)
-Alexion
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:iconjaxenl:
~JaxeNL Jul 17, 2007
looks cool kola!

--
❝jaxestudios.com❞
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:iconmykola31:
~Mykola31 Jul 17, 2007
lol Kola seems to quickly become one of my nicknames :D

I personally like this one the best, probably cuz of the crazy faces :D

--
Going stoopid since 1985.
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